Innovation
We are a cutting-edge company recognized for our innovation. Through research and development of new products we meet the needs of various segments of the consumer market. We offer an extensive array of products thanks to our efficient operation and robust refrigerated distribution chain.
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Products
(FP6, FP7)
We know that every segment of the population is unique, which is why every year we innovate and introduce new products to better meet their needs. This unceasing effort by our people resulted in the launch of 26 new products on the market in 2017.
We are constantly innovating to develop products and offer our customers what they truly expect, with the quality they need.
Cristina,
Investigación y Desarrollo
Torreón
Among these newcomers are Delicias yogurt; the Soy Vita liquid food line (almonds, 3 nuts and coconut); sliced panela cheese; cream in a squeeze bottle; Nutrileche cream, and the Chambourcy line of gourmet cheeses.
Lala Institute
With healthy products, we care for people’s nutrition. Lala Institute works to ensure that the nutritional profile of our products has a positive impact
on the health of those who consume them.
We contribute 86 million kilos of protein to the Mexican diet,
equivalent to 4.3% of the daily protein required
by the entire population.
Digital transformation
Through our project “Sales2Go: Mobilizing supervision to lead the market,” we developed a mobile solution to automate supervisory tasks for team heads in certain retail channel routes, maximizing sales route management and tracking of 01800 tickets and facilitating cooperative tasks, all with an electronic tablet.
Lala was recognized as one of the 50 most innovative
countries in 2017 by Innovation Week.
Lala Global Service Center
To ensure greater control, efficiency and automation in our operations in Mexico and six countries of Central America, we opened the Lala Global Service Center in northern Mexico, staffed with top-quality human capital and supported by world-class digital tools, incorporating key processes and standardized, centralized human resources.
The facilities provide an innovative workplace environment with:
- State of the art technology
- High connectivity
- Co-working areas
Brand recognition
We want our projects to be the top choice in the market, which is why we work to make sure every milk, juice,
yogurt, dessert, cheese and every brand we make meets the highest standards of quality and food safety.
In Mexico, Lala has a penetration of 96.9%
and purchase frequency of 36.7 times a year.
Our Nutrileche brand ranks 2nd in the milk industry after Lala,
and is 4th in the ranking of all industries in Mexico.
As a result, and for the fifth year in a row, we were ranked the most widely recognized Mexican brand
in mass consumer products by Brand Footprint Mexico for 2017.
New infrastructure
Tizayuca factory
We opened a Nutri Deli luncheon meats factory in Tizayuca, Hidalgo, designed under the strictest standards of food safety, process control and quality, and in line with best international practice. We now have a world-class factory, one of the most modern in the Mexican food industry.
We invest in new growth opportunities
Obregón Factory
In 2017, we opened a pasteurized milk factory in Ciudad Obregón, Sonora, which reinforces our contribution healthy nutrition for families in northwest Mexico while supporting the development of local farmers.
I value my work at Lala highly, and I’m excited that at home my family can consume the products we make at the Obregón factory.
Silvia,
Fábrica Obregón
Supply Chain
To improve our level of service and lower distribution costs, we built four macro-distribution centers in 2017.
At the same time, we optimize the logistical process of our distribution routes, to reach more points of sale and use fewer vehicles, helping to reduce emissions and protect the environment.
We’re excited to open a new home. One that’s well-equipped, with better working conditions, greater capacity, that makes you feel even better working at Lala.
Juan Francisco,
Macrocedis Durango
Process
(102-2) (102-9)
We place special emphasis on every step in the production process, to keep growing
with the quality we’re known for and the preference of our market.
We make sure there are checks at every stage of the process, through quality assurance labs in each factory, where products are analyzed to ensure they meet the highest standards of food safety and quality.
I love Lala products and the new technology this plant has.
Justin,
Fábrica Sinton,
Colorado
